The Indigo Spell Chapter Nineteen

Some way or another, I STILL LOST. In the event that Adrian were equipped for on-the-fly figurings, I'd swear he was utilizing his forces to influence the manner in which the bones rolled. In all likelihood, he either had some natural and mystifying Monopoly abilities I just couldn't comprehend †or he was extremely, fortunate. In any case, through everything, I had a great time, and losing to him was significantly better than having Veronica frequent me in my rest. He proceeded with the fantasy visits for the following hardly any days, and in spite of the fact that I never had a sense of security from her, I at any rate didn't make them involve the bleeding edge of my psyche consistently. That respect was put something aside for my end of the week excursion to St. Louis, which came around more rapidly than I anticipated. When I was on the plane, the truth of what I was going to endeavor hit me. This was it, the final turning point. In the security of Palm Springs, I'd had the option to keep up a to some degree cool and gathered mentality. St. Louis had appeared to be far away in those days. Presently the assignments in front of me appeared to be overwhelming and sort of insane. Also, perilous. There was no piece of this that wouldn't push me into genuine difficulty. Deceiving Stanton. Breaking into top mystery servers. In any event, beguiling data out of Ian could have repercussions. What's more, truly why should I figure I would have any capacity to bait insider facts from him? I wasn't care for Rose or Julia. They had men groveling all over them. Be that as it may, me? I was socially unbalanced and truly awkward when it came to sentiment. Perhaps Ian enjoyed me, yet that didn't mean I'd have some mysterious control over him. Obviously, on the off chance that that piece of the arrangement with him fizzled, at that point I'd be liberated from my different assignments. Each and every piece of this was overpowering, and as I gazed out the plane's window, viewing St. Louis develop consistently nearer, my sentiments of fear developed. My palms were too damp with sweat to hold a book, and when I rejected food, it was a direct result of the nausea in my stomach, not some fixation on calories. I'd gone to and fro on whether to get a lodging or remain at the office itself, which gave visitor lodging to visiting Alchemists like me. At long last, I decided on the previous. The less time I spent under the careful gazes of my lords, the better. It additionally implied I didn't need to stress over my outfit standing out. I hadn't actually followed the entirety of Adrian's proposals, yet the dress I'd bought for this outing was somewhat racier than my typical business easygoing closet. Alright, significantly racier. It would have been totally strange among the unassuming and unbiased shaded clothing Alchemists typically wore. Be that as it may, when Ian met me in the lodging's anteroom for supper, I realized I'd settled on the correct decision. â€Å"Wow,† he stated, eyes extending. â€Å"You look amazing.† Evidently, his Alchemists sensibilities weren't outraged by my outfit. It was a perfectly sized minidress that went going to my mid-thigh, with an open back and a regrettably low V-neck that gave me cleavage I hadn't known was conceivable. Any coyness the dress' long sleeves may have offered was fixed by the texture blend: a beige underdress canvassed in dark and maroon ribbon. It gave the fantasy that I was wearing trim with nothing underneath. The salesman had guaranteed me that all aspects of the dress should fit that cozily (for once in my life, I'd really recommended a bigger size) and that I required at any rate four-inch dark heels to make everything work. With the assistance of a great deal of barrettes, I'd even figured out how to pull my hair up into a bun, which wasn't simple with my layered hair style. I felt obvious strolling through the entryway, however nobody gave me any stunned looks. The couple of I got were respecting ones. The inn was entirely opulent, and I was only one of various ladies wearing occasion party gowns. Not all that much or strange. You can do this, Sydney. What's more, wearing a noteworthy dress wasn't close to as troublesome as breaking into a server, correct? Isn't that so? I grinned as I drew nearer Ian and gave him a fast embrace, which was peculiar both in light of the fact that it was with Ian and on the grounds that I felt stripped in the dress. This femme fatale thing was more earnestly than I'd suspected it'd be. â€Å"I'm happy I got the opportunity to see you again,† I said. â€Å"I realize what a burden this must be, with no notice.† Ian shook his head so resolutely that I nearly expected to hear shaking. â€Å"N-no. No difficulty at all.† Fulfilled he'd gotten a look, I slipped on my jacket, a mid-length dark channel, and motioned toward the exit. â€Å"Time to overcome the elements?† He rushed in front of me to open the entryway. A dissipating of snowflakes floated down, laying on my jacket and hair. My breath made a chilly cloud noticeable all around, and I had a transitory flashback to gallivanting over that field with Adrian. Little had I realized that scan for Marcus would prompt me getting things done for him in a tight dress. Ian had stopped in the lodging's front circle drive. He drove a Toyota Corolla, which was made considerably all the more exhausting by the way that he'd picked it in white. A little deodorizer molded like a tree dangled from the rearview reflect, but instead than the standard pine aroma, a little name announced it to be â€Å"New Car Scent.† Mostly it possessed a scent like plastic. I put on a good show. Marcus truly owed me one. â€Å"I made us a booking at this extremely incredible fish place,† he let me know. â€Å"It's near the office, so we can head on over to the administration right away.† â€Å"Sounds great,† I said. I never ate fish in any landlocked state. The eatery was called Fresh Cache, which didn't improve my assessment of it. All things considered, I needed to give it kudos for endeavors at a sentimental climate. The vast majority of the lighting originated from candles, and a piano player in the corner played fronts of simple listening melodies. All the more sharp looking individuals filled the tables, giggling and visiting over wine and shrimp mixed drinks. The host demonstrated us to a corner table, secured with burgundy cloth and enhanced with a dispersing of green orchids. I'd never observed any very close and was quite taken with how extraordinary and sexy they were. In the event that solitary I was here with anybody yet Ian. I was reluctant to take my jacket off. It caused me to feel uncovered, and I needed to help myself to remember the results of Alchemists and Warriors cooperating. When the dress was released once more, I had the fulfillment of seeing Ian soften again. I recollected Adrian's recommendation about certainty and put on a self-satisfied grin, trusting I gave the feeling that I was doing Ian an incredible kindness by permitting him to be in my essence. What's more, to my total and articulate awe, it appeared to work. I even permitted myself to enjoy a risky idea: perhaps it wasn't the dress using such force here. Possibly it was me. Opening the menu, I started skimming for a meat or poultry alternative. â€Å"What do you recommend?† â€Å"The mahi is extraordinary here,† he said. â€Å"So is the swordfish.† The server made a trip, and I requested a chicken Caesar plate of mixed greens. I figured they couldn't generally wreck the anchovies in the dressing. We were disregarded to pause, with nothing to do currently except for proceed onward to casual discussion. Ian got the ball. â€Å"I assume you despite everything can't disclose to me much about where you're at, huh?† â€Å"Afraid not. You know how it is.† I buttered a sourdough move with what I was almost certain was actually a large portion of a tablespoon. I would not like to go excessively insane, yet I could permit myself a little extravagance since I requested a plate of mixed greens. â€Å"I can reveal to you I'm in the field. I can't state much else.† Ian's consideration moved off my neck area as he gazed into the light's fire. â€Å"I miss that, you know. Being in the field.† â€Å"You used to be, isn't that so? What happened?† I hadn't thought much about it of late, however when Ian had went with Stanton and me to the Moroi court, he had been pulled from his post to make the outing. He'd been doled out some place in the south, Florida or Georgia, I thought. â€Å"Those Moroi holding us detainee is the thing that happened.† He moved his look back to me, and I was alarmed at the savagery I saw. â€Å"I didn't deal with it very well.† â€Å"Well, none of us did.† He shook his head. â€Å"No, no. I truly didn't deal with it well. I sort of went ballistic. They sent me to outrage the executives preparing afterward.† I about dropped the roll. I had not the slightest bit anticipated that. In the event that somebody had requested that I name the best ten individuals who required indignation the board, Ian wouldn't have even made the base of the rundown. My dad, notwithstanding, would have been close to the top. â€Å"How †to what extent were you there?† I stammered. â€Å"Two weeks, and afterward I was acceptable to go.† Honestly, I didn't have the foggiest idea about the degree of the fierceness that had landed him out of resentment the executives, however I thought that it was intriguing that fourteen days was sufficient to consider him prepared to work once more. In the mean time, Keith's plan to utilize Moroi to bring in cash had earned him in any event two months in re-instruction †possibly more, since I hadn't heard any updates in some time. â€Å"But they wouldn't let me work in the field,† Ian included. â€Å"Figure I shouldn't be around Moroi for some time. With the goal that's the reason I'm stuck here.† â€Å"In the archives.† â€Å"Yes.† â€Å"Doesn't sound so bad,† I let him know. I wasn't altogether lying. â€Å"Lots of books.† â€Å"Don't fool yourself, Sydney.† He started tearing a pumpernickel fold into pieces. â€Å"I'm a celebrated librarian.† Possibly along these lines, however that wasn't my anxiety. What was my anxiety was Wade revealing to me that the chronicles were on a safe level, one story up from the observation room that held security film. He'd drawn me a guide of each floor, ensuring I retained the design and the most ideal approaches to get in and out. â€Å"I'd in any case love to see them,† I said. â€Å"I mean, the history they contain is amazing.† Again, not so much an untruth. I inclined forward, laying my elbows on the table, and had the fulfillment of seeing his eyes drop to my plunging necklin

Microsoft Hazel Case Essay

Hazel had worked for a similar Fortune 500 Company for right around 15 years. Despite the fact that the organization had experienced some intense occasions, things were beginning to pivot. Client orders were up and quality and profitability had improved significantly from what they had been just a couple of years sooner because of an expansive quality improvement program. So it came as a genuine stun to Hazel and around 400 of her kindred associates when they were abruptly ended after the new CEO’s choice to scale back the organization. Subsequent to recuperating from the underlying stun, Hazel attempted to discover work somewhere else. Notwithstanding her endeavors, following eight months of looking, she was no place nearer to getting a new line of work than the day that she had begun. Her assets were being exhausted and she was getting increasingly debilitated. There was one brilliant spot, however: She had the option to get a minimal expenditure by cutting yards for her neighbors. She got included very by chance when she heard one neighbor comment that since his youngsters were all alone; no one was around to cut the grass. Jokingly, Hazel asked how much he’d be eager to pay. Before long Hazel was cutting the yards of five neighbors. Different neighbors needed her to take a shot at their gardens, yet she didn’t feel that she could save any additional time from her pursuit of employment. Be that as it may, as the dismissal letters accumulated, Hazel realized she needed to settle on a significant choice in her life. On a stormy Tuesday morning, she chose to start a new business for herself †dealing with neighborhood yards. She was calmed to surrender the pressure of employment looking, and she was amped up for the possibility of working for herself. Be that as it may, she was likewise frightful of being totally all alone. By and by, Hazel was resolved to find success with it. From the outset business was moderate, however once individuals acknowledged Hazel was accessible, many solicited her to take care from their gardens. A few people were essentially happy to surrender the work to her; others changed from other garden care administrations. Before the finish of her first year in business, Hazel realized she could acquire a living along these lines. She likewise performed different administrations, for example, preparing yards, weeding nurseries, and cutting greenery. Business turned out to be acceptable to such an extent that Hazelâ hired two low maintenance laborers to help her and, and, after its all said and done, she accepted she could extend further in the event that she needed to. Questions: In what ways are Hazel’s client s prone to pass judgment on the nature of her yard care administrations? Hazel is the Operations Manager of her business. Among her numerous duties are anticipating, stock administration, booking, quality affirmation, and support. What sorts of things would she likely estimate? What stock things does Hazel most likely have? What planning must she do? What things may upset her timetables and cause her to reschedule? How significant is quality affirmation to her business? Why? What sort of upkeep must be performed? Hazel chose to offer the understudies who worked for her a reward of $25 on the off chance that she executed one of their thoughts on the best way to improve the business, and they reacted with a few decent ones. One thought that she at first dismissed currently seems to hold extraordinary guarantee. The understudy that proposed the thought has tragically left, and is right now working for a contender. What should Hazel do? Hazel Case Revisited Questions: What upper hand does Hazel have over her rivals? Hazel might want to build her benefits, however she doesn’t accept that it is savvy to raise her costs thinking about the present condition of the nearby economy (she knows about this present state on account of her sharp natural filtering capacities!). Rather she has thought about to expanding efficiency. Clarify how expanded efficiency could be a choice to increment costs? What are a portion of the manners in which that Hazel could expand efficiency? Hazel is considering buying some new hardware. One sort of new hardware she is thinking about is power walkway edgers. She accepts that power edgers will prompt an expansion in profitability. Another kind of new hardware would be a cutting apparatus, which would be utilized for tree pruning. What exchange offs must Hazel think about in her investigation? Hazel is genuinely fruitful in her neighborhood and now needs to venture into different neighborhoods, including some that are up to five miles away. What might be the points of interest and disservices of doing this? (this is an exemplary development quandary) Hazel doesn't have a conventional statement of purpose and a lot of targets. Take one of the accompanying positions and guard it: Hazel needn't bother with a proper statement of purpose and a lot of goals. Numerous independent companies don’t have them. She certainly needs a proper statement of purpose and a lot of destinations. They would be amazingly valuable. There might be some advantage to Hazel’s business, and she ought to think about creating one.

Group and Team Behavior Essay Example | Topics and Well Written Essays - 750 words

Gathering and Team Behavior - Essay Example Being the biggest boss of the United States with practically 1.4 million workforces together with 600,000 around the world, Wal-Mart assumes a model job as an elite association, including self coordinated groups (Thomson, 2009). The advantages that such groups bring to the association are complex. Laborers get themselves associated with obligations like planning work exercises, requesting materials, working together with cross useful groups, as IBM, to present item advancements and making appraisals. It empowers representatives to feel tested as they build up a solid feeling of personality with the association. Least management is given, in this way individuals are together considered responsible for any contention circumstance (Daft, 2007, p.298). Better preparing of clerks and checking the usage procedure help to expand profitability rates up to 10-12% (Johnson and Bradford, 2002). So as to help and energize these groups, Wal-Mart has had the option to make a sound corporate culture. In its hierarchical procedure, workers begin to get preparing from the direction day following week after week gatherings. Managers’ execution in the association is evaluated based on their capacity to grasp culture. Those workers who demonstrate a firm commitment to the organization are compensated (Hart, 2006, p.389-390). Wal-Mart has concocted a framework that manages making advancement openings. Without yielding any sexual orientation segregation, the association has built up a formal coaching program that supports minorities and ladies who wish to look for administrative positions (Hart, 2006, p.389). In the year 2003, an Office of Diversity was built up, by Wal-Mart, to give assorted variety preparing to every single administrative degree of workforce. Organization officials were considered responsible to guarantee people are meeting define objectives with the punishment that the organization rewards may be

What I Learned From My Childhood - 862 Words

My interest in cultures started in my childhood. I was intrigued by the people and customs that were different from my own. I treated this interest as a hobby until I started to attend college when I took an anthropology class. The anthropology class made me realize that I could mold my interests into a career, but I didn’t really know how. What I did know was that I was passionate about my studies and that culture was important, even outside of what my first Anthropology professor called the â€Å"For Your Information Field.†. If there was one thing that I learned from every culturally focused class, it was that the culture a person lives in is a part of them. Our brains are marinated in our culture from the moment that we are born. When I had this realization, it was a natural progression for me to consider the role of culture in pre-college education in the context of the U.S. as a multicultural country and an increasingly globalized world. It is with this in mind th at I pursued a Bachelor’s of Arts in Interdisciplinary Studies combining primarily Anthropology and Cultural Studies and wish to pursue a Masters of Teaching to become the best educator I can be. I began working on my Interdisciplinary Studies Degree in Marylhurst University’s undergraduate program with the idea that, together Anthropology and Cultural Studies – themselves interdisciplinary in nature – would complement each other and give me the ability to focus on both the overview of culture as well as theShow MoreRelatedThe Article Gender Role Models896 Words   |  4 Pagesto reflect on my childhood gender roles as well as how I portray my gender roles today. After learning about the socialization theory I realize my parents were traditional towards gender roles and have incorporated multiple theories of human growth and development into my gender development. I have also learned how my gender roles have gradually transformed since I was a child. 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Conflict Theory - 1217 Words

According to Conflict Theory, society is: †¢ A struggle for dominance among competing social groups (classes, genders, races, religions, etc.). When conflict theorists look at society, they see the social domination of subordinate groups through the power, authority, and coercion of dominant groups. In the conflict view, the most powerful members of dominant groups create the rules for success and opportunity in society, often denying subordinate groups such success and opportunities; this ensures that the powerful continue to monopolize power, privilege, and authority. You should note that most conflict theorists oppose this sort of coercion and favor a more equal social order. Some support a complete socioeconomic revolution†¦show more content†¦Highly-paid positions are not necessarily most important for society, they argue, but keep power in the hands of the privileged and powerful. Applications Education McLeod’s â€Å"Ain’t No Makin’ It† is a good example of conflict theory as applied to education. He argues that teachers treat lower-class kids like less competent students, placing them in lower â€Å"tracks† because they have generally had fewer opportunities to develop language, critical thinking, and social skills prior to entering school than middle and upper class kids. When placed in lower tracks, lower-class kids are trained for blue-collar jobs by an emphasis on obedience and following rules rather than autonomy, higher-order thinking, and self-expression. They point out that while private schools are expensive and generally reserved for the upper classes, public schools, especially those that serve the poor, are underfunded, understaffed, and growing worse. 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Marketing Management and Strategy for Gourmet Food of Chinese

Question: Discuss about theMarketing Management and Strategyfor Gourmet Food of Chinese. Answer: Literature Review Din Tai Fung is an international restaurant which has founded by Bing Yi Yang in Taiwan in 1972 which provides quality Gourmet Food of Chinese. The first Franchise branch of the company was established in Japan in the year 1996. Now it is a top customer service provider in Singapore and international market. Now the company is expanding into worldwide market segmentation such as Mainland China, Hong Kong, Australia, Japan, Indonesia, Macau, Malaysia, Singapore, the Philippines, South Korea, the United States, Dubai and Thailand. It has best supply chain in the market segmentation by which the company is spreading across the country. The company maintains the strategy of marketing mix to reach business at growth point into worldwide market segmentation. It plays an important role as an organizational behavior within the country. The company also follows the strategy of Segmentation, Target and Positioning which is formerly known as STP strategy in the market. The company follows vario us marketing mix and strategies which are discussed in the report separately (Lee, 2015). People strategy and Metrics: People are the main ingredient for the company products because without some genuine customers, company cannot get success into worldwide market segmentation. The price of products are not so high for this, the company gets more people for its product across the country. The company produces all Chinese fast food which people like most within the whole country. Some people are also involved with the company as a retail basis. The company sells more goods to retailer at some lower price because in retail business, the companys products are sold in large quantity. It is necessary for the company to become more specific, well defined and concentrated in accordance with the retail business (Triplat 2014). Process strategy and Metrics: Now Din Tai Fung is trying to produce its new product Frozen Soup Dumpling (XiaoLongbao) across the country and also trying to expand business into worldwide market segmentation. The company maintains specific and well running process to spread its business within the whole market segmentation. The company is taking some fundamental steps to produce new specific products into halal market. The product of the company includes both vegetables and non-vegetables items. For this, the company is trying to maintain its strategy of process by which it can produce goods into halal market within the country (Schuh, 2014). Now the company is running via online too. It is doing business through internet because nowadays, use of the internet is very common and most of the people like online services. Internet process is the new strategy of the company. In addition, it is trying to produce new product via online into halal market segmentation (Chevreux Plaizier, 201 4). Physical evidence and Metrics: DTF has founded in 1972 and now it has 21 restaurants only in Singapore. Physically the company is growing well across the country. For this, it is trying to produce new products and wants to expand this into halal market. The companys product is running well into current market and well as target market segmentation. The concept of new product may profitable for the company because most of the people will like the product Frozen Soup Dumpling (Yu Tse, 2012). The company is trying to produce goods by some legal factors which people can buy easily from the market. In order to expend new products into halal market, the company has to produce goods by taking some fundamental steps such as non-vegetables goods are must be made by some legal manner. If DTF does that, it can easily produce its new products into current target market segmentation. The companys physical evidence may increase if the production process will increase within the country (Chen, 201 3). Service Marketing Literature review: DTF provides good and genuine services to customers across the country. Services are very fast of the company because it is a restaurant where transaction takes place as daily basis. The companys main branch is in Taiwan but it is providing services within the whole countries. The company maintains the strategy of services and sales management across the country which helps the company to launch a new product such as Frozen Soup Dumpling. In order to launch this type of new product, DTF needs to maintain its prices, sales target, sales channels and sales promotion (Peng Chen, 2015). Issues Related to Services Marketing In order to launch a new product in the market, the company is making some fundamental strategies and also trying to expand its business into halal market. However, it is facing some critical issues in the service marketing segmentation such as issue of sales management and target market segmentation. The company is facing issue of sales management in the country in order to launch a new food product across the country. The issue arises in setting and objectives of new product which is going be to launch in the market and tries to expand this product into halal market. There is a lack of recruitment training and selection in the company. In order to launch the new such product, the company has to maintain its development and training program across the country. Every market of Singapore is not same in nature. For this there is an issue of target market. As the company is launching the new product that is Frozen Soup Dumpling and tries to expand this product into halal market, it has been found that all markets of the country are not same according to their transaction method. Different market places have different demand of products. For this, target market is another issue of service marketing of DTF (Wirtz Lovelock, 2016). Marketing Relationship and related Issue: As the company is growing internationally within the whole countries, it is maintaining worldwide relationship with consumers and retailer across the country. The company is running consistently and now it is going to produce new product and also want to expand this into halal market segmentation. It has a best relationship with marketers and retailers across the country (Chan Chew, 2014). The Companys products are running well into worldwide market segmentation. However, the company is facing some issue of marketing relationship because of launching of new product. Though it is profitable to produce new food product across the country, yet the company cannot maintain proper relationship with its current marketers because of new products launch (Bastian, 2014). Internal Marketing: It is one of the basic methods to promote the companys product within Singapore and outside country. The company has 21 restaurants only in Singapore and all branches have different marketing growth because the customers are not same in all branches. The concept of internal marketing is very beneficial for the company because most of the people buy companys product online. For this, it is making more profit by producing such type of goods (Martin Billy, 2015). Social or Ethical Marketing: The company is producing new product Frozen Soup Dumpling and trying to expand it into halal market segmentation. People and society are inter-relates terms because products are sold by the societys people. DTF plays a vital role in the ethical marketing because people are buying the companys product as daily basis. The company has changed some technical skills of production by which ethically people are involved more and buying the companys product at a great quantity across the country. If the company runs consistently, it may easy to expand its new product into current market segmentation (Gounaris, 2014). Task- 3 Issue of Customers Engagement The Idea of launching the new food product is some major issue for the company because it does not know about the people choice in the country. Though the company is running well in Singapore as well as outside country, it is not compulsory that the companys new product will also run consistently. For this, the company is trying to expand its business into halal market where all types of people come to buy the companys product. More customers are involved with the companys services either directly or through online servicing. However, the issue arises when customers are not getting the product as per their choices (French, 2017). Interpretation of the New Product The company is producing the new product such as Frozen Soup Dumplings which is going to launch to make more profit across the country. The company is trying to expand its business into halal market segmentation. The company has to think about the existing products in order to make leverage of new product across the country. It must have to associate its brand to some online users and makes some diversification to produce new goods in the market. The company also offers an alternative channels to the consumer who are not longer available with the company due to insufficient capacity within the country (Wedel Kamakura, 2012). Marketing Strategy and Issue at New Product of DTF It is a good concept for the company to produce a new product for customers and it is now trying to spreads that product into halal marketing segmentation. This new product shows both positive and negative effect in the marketing strategy (Zhang Liu, 2014). The company may earn more profit by producing this type of product but some customers are not willing to buy this type of product. As the company has best supply chain in the market of Singapore and outside country, every people do not like such product because they prefer some different varieties. The concept of halal variety takes new customers which indicate the companys success into worldwide. It cannot maintain proper relationship with marketers (Xue, 2014). Customers Engagement Proposal in Relation to STP Strategies The company produces food product and most of the people are engaged with the companys product because it is a restaurant where transactions are done as daily basis. Nowadays, the company has found much growth. For this, it has made an idea to produce new product in the current market segmentation. The product of the company includes both vegetables and non-vegetables items. For this, the company is trying to maintain its strategy by promoting business into halal market by which it can produce goods into halal market within the country. The company also follows the strategy of Segmentation, Target and Positioning which is formerly known as STP strategy in the market (Schuh, 2014). Segmentation: The Company must produce goods as per peoples availability and according to their age and lifestyle. It must see the sensitivity of price and attitude of customers towards food. The company must see the production place to get more customers by the food consumption location across the country. The company must see the customers attitude towards food packages within Singapore market and across the countries (Tuominen, 2016). Target: The Company targets the age group of people by which it can make production according to peoples choice. The company also targets to produce goods for busy people who are working and appreciating the gourmet food. It thinks for online customers (Kuuru, 2016). Positioning: Product positioning is an important element to reach business at success point. The company makes comparison of products with the help of product positioning. It indicates the working performance of the company in Singapore market. Now the company has idea to produce new product. This idea may succeed if it maintains proper positioning across the country. The company has to do product positioning into halal market to get more customers for its products (Farris, Bendle Pfeifer, 2015). Figure 1: Positioning of Product Source: (www.dintaifung.com.sg) Marketing Metrics There are some methods to measure the performance of marketing metrics of DTF. The company must follow the marketing guidelines to produce the new product and expand business into halal market segmentation (Farris, 2015). According to Keller, the company promotes for brand equity in the marketing metrics to get more customers. The growth of business depends on the production because if production is not good, it is not better for the company to launch the new product in the market of Singapore. In order to make business profitable, the company needs to maintain marketing metrics across the country. It has been evaluated that the company is expanding its business into halal market of Singapore to fulfill this successful idea of new product (Reibstein, 2015). Recommendation and Conclusion From the above discussion it has been recommended that DTF is having idea of launching new product Frozen Soup Dumpling in the market of Singapore. For this it is trying to expand its business into halal market of Singapore. In order to expend new products into halal market, the company has to produce goods by taking some fundamental steps such as non-vegetables goods are must be made by some legal manner. 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